Customer behavior is among the most valuable pieces of data when it comes to marketing your business, service, or product. The data speaks volumes about what you are doing right and what you are doing wrong. It will reveal the parts of your business that needs improvement, and it will show you patterns that can help fix that problem. However, keeping track of the data can be very tiring and almost impossible by hand.

Understanding Your Customer Behaviors More by Data-Driven Marketing

In case the term ’recommender system’ does not immediately ring a bell: whenever you shop online, there is most likely a recommender system that guides you towards the product or service you are most likely to buy. 

The Algorithms that make suggestions what a user may like - Recommender System 

Just more than 60 years after that day in 1956 when John McCarthy first used the term Artificial Intelligence (AI), it has already become a crucial part of some of the most demanding industries on earth. In finance and banking, forward-thinking business owners and executives are actively exploring new uses for AI to help them get a competitive advantage in the market.

The underlying adoption of AI in Finance and Banking

nspections are the most important step in the manufacturing process. Components that do not get inspected could be faulty and cost the company large sums of money if it makes it to the final product. With the advent of smart factories and their rise in popularity, manual inspections slow down the efficiency of the production line. 

Bolstering Production Line Efficiency Through Automative Inspection Solution for Smart Factories

In the world of technology, AI (Artificial Intelligence) is an innovative way to enhance the business experience—it is a great tool to utilize, and a lot of businesses are using it. Your company may be one of them, so you will need a data labeling system to label a substantial number of images, videos, or text. It is best to find people with experience because even smart technology requires a human operator. 

These 4 Functions of Data Labeling Tool You Might Not Know

Your retail business has accurate statistics about sales. You can say exactly what has been sold over a given period, the price it has been sold for, the discounts that might have applied, and much more. But how much do you know about the people who walked into the store, browsed through the stock, and left again without buying anything? How many were there? Where did they enter the shop? Where did they exit? When did they visit? Which sections did they visit?

Why every retail business should have traffic counting system?

When the term ‘big data’ is mentioned, many small business owners immediately think this has nothing to do with them. They are, after all, not ‘big’. If this is how you currently think, read on to find out how big data can in fact benefit your small business.

What is Big data? How can small business use big data?

Sales forecasting is important for any business. However, for businesses that are involved in selling ‘perishable’ products such as groceries, concert tickets, train tickets, airline seats, and much more, miscalculating future sales can be a very costly exercise. Accurate sales forecasting can help a business to better staff its facilities, maintain adequate inventory levels, and ultimately be more profitable.

Sales Forecasting and AI: The Perfect Combination 

While the terms 'data analyst' and 'data engineer' are fairly well known, the work of a data scientist is for many people still a bit of a mystery. It is becoming increasingly important though, which is why below we answer a few of the questions readers might have.

Data Wow blog

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